omi
omi
BRAND IDENTITY / WEB DESIGN
Project Overview
The objective of this project was to revamp the Omi Bakery website, reflecting the company's passion for crafting delicious and beautiful macaroons. The project scope included branding strategy & brand book + redesign of the Omi Bakery website, encompassing the homepage, product pages, and all other necessary pages. Our focus was on creating a visually stunning and user-friendly website that showcased Omi Bakery's story, values, and delectable macaroon creations. The end result was a website that provided customers with an enjoyable and indulgent online experience.
Timeline
8 weeks with regular check-ins and feedback sessions to ensure the design is meeting the client's expectations.
![](https://images.squarespace-cdn.com/content/v1/6380f94887699e7365f69c52/6e9f21b7-4ed4-4149-8dbe-ca6aa60fbe97/Untitled-1.png)
STYLE GUIDE
We decided to create brand guidelines around the concept of elegance and simplicity. We wanted to highlight the artisan nature of the product as well as the unique flavour pallet and excellent quality of the ingredients.
TYPOGRAPHY set
Color scheme
Logo construction
Primary logo
secondary logo
Packaging mockups
website design
The website design portion of the Omi Bakery project was centered around the goal of creating a visually stunning and user-friendly online experience for customers. With this in mind, we decided to craft brand guidelines that embodied the essence of elegance and simplicity. Our focus was on highlighting the artisanal nature of the bakery's products and showcasing the unique flavor palette and exceptional quality of the ingredients used.